Gossip Curls Blog


It’s one thing to have to figure out your own curl type, pattern, likes and dislikes, travel the long road trying tons of products until you find what works for your hair right? Add your kids to that process and you’ve got your work cut out for you!

Curl Keeper took some time this year to look at the needs of our curlies and the truth was- their needs extended towards their families and little ones with curls too! Parents already have so much on their shoulders with just the daily tasks of life, so we knew that when it comes to managing curly kids hair- it needed to be easy, time efficient, and effective!

While developing our new kids’ line: Kinder Curls, we took into consideration that kids typically don’t like wash days and some are even terrified (cue more tears!). Kinder Curls products are designed to empower kids and their parents by reinforcing that curly hair may have its challenges but that it is beautiful and healthy, and it deserves love and nurturing.  We also want to help alleviate the negativity and painful association with detangling and styling curly hair by using products that work to achieve a great result. The best part about all 3 of these products is they:


Magic Mist™ and The Kinder Brush™ work together as the first step to create a positive hair care experience, they detangle your littles one’s hair without tears, so fear knot! To get the maximum results, spray Magic Mist™  all-over wet hair and wait about 30 seconds to allow the “magical” formula to work before you start to brush through. Start at the ends of the hair and gently work your way up. If your child has a lot of hair, separating into sections might make it easier- just be sure you re-wet each section before you spray Magic Mist™.

Super Curls™ is our frizz-fighting hero (thus the cool super hero play on words!). We all adore our kids’ hair but the lengthy amount of time it takes us to get their hair perfect and then “poof!” 20 minutes later the shine and definition is gone? Until now! After Magic Mist™ has detangled the hair, apply a good amount of Super Curls™ to wet hair (or wet sections if there is a lot of hair!). Make sure you don’t miss any spots and comb it through from top to bottom and then style!

For those kiddy curls that are a bit coarser and sometimes a tad dry; Creamy Curls will soften it all! It can be used in conjunction with Super Curls as well, so you get the frizz-fighting action with a wonderful moisture deposit that makes curls feel soft and healthy! No heavy oils, no residue, just sweet bouncy curls. Apply Creamy Curls to wet hair (or wet sections if there is a lot of hair!) and focus on areas that are particularly dry.

Often the pressure to maintain and care for curly hair will indirectly plant a seed that curly hair is too difficult or unruly.  Our vision is to continue to spread messages of acceptance and to deliver products that help to build confidence for all children with curly hair! We hope that our cute animal characters, fun packaging and special kid friendly formulas will make your kids look forward to wash day and even help them want to do their own hair!